The Path to Precision Bullets
Presented by Deb Dib, The CEO Coach
Originally recorded June 17, 2016
"So what? Make me care! Do it fast!"
As rude as that phrase may sound, it's here because the market commands it. With dwindling attention spans and information overload our brains scream for clear, swift communication that cuts through the incoming and reads clean on a handheld screen.
That's why the most effective business and career communications are shrinking—fast.
As career writers on the cutting edge, we already know how to simplify content—to transform paragraphs of client notes into bottom-line-it-for-me bullets.
Now we're challenged to get those bullets even more focused, concise, and powerful—and Deb Dib, a co-founder of NRWA and a pioneering precision writer, is here to help.
Join Deb for a fun hour of serious bullet-craft. New and seasoned writers alike will learn strategies and tips on how (and why) to...
- Start with the Why-Buy-ROI
- Identify "essential vs. important vs. everything else"
- Front-load for impact (and how to decide what to front load!)
- Ruthlessly "slash, dash, and trash" a path to powerhouse precision
Let's get going and get ruthless!
Cost: $19.99 for members, $29.99 for non-members.
★ Qualifies for 1 CE Unit ★
