Back to the Basics: How to Turn Cold Calls into Hot Sales

  • November 15, 2013
  • 1:00 PM (EST)
  • November 15, 2016
  • 2:00 PM (EST)
  • Download


  Back to the Basics: How to Turn Cold Calls into Hot Sales

By Adelle J. Dantzler, M.S.Ed
Originally Recorded November 15, 2013

Just as the most effective way of identifying job leads is talking to a person at the company; the most effective way of reaching customers is a personal call. Cold calls are usually not considered as a viable sales strategy in our industry. However, by using a structured approach, you can turn cold calls into hot new business and future opportunities for your career services.

In this teleseminar, participants will learn how to:
  • Identify potential business partners.
  • Develop the cold-calling script.
  • Conduct the actual cold call.
  • Respond appropriately to negative and positive responses.
  • Track and follow-up on cold-calls.
Adelle J. Dantzler, M.S.Ed (Instructional Design, Development and Evaluation) is a Certified Federal Job Search Trainer (CFJST) and Certified Federal Career Coach (CFCC). Since 2004, she has coached job seekers to write accomplishment-based federal résumés, cover letters, and private industry résumés and strategize and execute results-based job searches/interviews. Learn more at her website:

Her expertise in analyzing education and work history to create accomplishment-based statements for specific vacancies comes from more than 20 years in human resources and workforce development in the federal government and private industry. She has spoken at The NRWA conference and delivered several workshops on career services topics to public and private organizations.

One hour teleseminar is $19.99 for members and $29.99 for nonmembers.

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